Are you looking to generate more traffic and improve your conversions? Start paying attention to and optimizing for your branded keywords! What is Branded Search and Why Care? A branded search query is one that contains your brand name. This sounds easy but in reality, it is huge. Imagine the situation in which a person starts typing your brand name…
Posts published by “Ann Smarty”
Ann Smarty is the founder of Smarty.Marketing, a boutique SEO agency based in New York. Ann's search engine optimization career began in 2005. She is the former editor-in-chief of Search Engine Journal and contributor to prominent search and social blogs. Ann is also a frequent speaker at Pubcon and many other digital marketing events.
